Securing India's Digital Future: Rubrik Inc.'s Bold Move

Rubrik Inc

Rubrik Inc.- In the dynamic landscape of cybersecurity, US-based tech trailblazer Rubrik Inc. is setting its sights on the vast potential of the Indian market. This Microsoft-backed cloud data management and security startup is gearing up for a strategic expansion, fueled by the escalating wave of cyber threats and the exponential growth of digital data.

Riding the Wave of Cybersecurity

With a commitment to safeguarding the world’s data, Rubrik envisions the cybercrime business reaching a staggering $10 trillion by 2025, positioning cybersecurity as the globe’s third-largest economy. Chairman, co-founder, and CEO Bipul Sinha highlights a report predicting ransomware attacks will occur approximately every two seconds in the coming decade.

India Beckons: A Strategic Move

Having nurtured one-third of its global operations in India over the past six years, Rubrik is now in talks with promising startups in the country. Sinha emphasizes the inevitability of cyber-attacks and underscores India’s urgent need for bolstered cyber defense. This imperative becomes more critical with the emergence of the Digital India Act and the Digital Personal Data Protection framework.

Partnering for Cyber Resilience

Rubrik isn’t just expanding its footprint; it’s also forging strategic alliances. The company is collaborating with a cyber insurance provider in India, focusing on supporting financial services companies. Sinha highlights the significance of these companies, laden with substantial data, and acknowledges their proactive stance in adopting intellectual property and cybersecurity measures within the stringent global and Indian regulatory landscape.

A Shield Against Ransomware

In a bold move to fortify its presence, Rubrik launched a $10-million ransomware recovery warranty campaign in India this July. This initiative underscores Rubrik’s commitment to its clientele, assuring the coverage of expenses for restoring protected data in case of a failure to recover lost information.

Investing in India’s Talent Pool

With a decade of presence in India, Rubrik has witnessed significant growth, expanding its employee count to 1,000. The startup, with an illustrious clientele including Pepsico, Honda, GSK, Sephora, and Home Depot, plans to further augment its workforce, recognizing the need for a skilled talent pool to navigate the complex cybersecurity landscape.

Wrapping Up

As Rubrik Inc. takes bold strides into India’s cybersecurity arena, the company’s vision aligns with the evolving digital landscape of the country. In the face of inevitable cyber threats, Rubrik emerges not just as a guardian of data but as a catalyst for India’s digital resilience. Stay tuned as this tech trailblazer reshapes the narrative of cybersecurity in the subcontinent.

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